Changing the vision of take away food

The Problem:


A freelance project to create a brand identity and website for a new restaurant. The theme was based around Japanese culture, as the dishes are mainly focused around sticky rice. 

After researching into some existing Japanese brands, the key theme I found was minimalism. Therefore I decided on a 3 tone colour palette to reflect the minimalist theme. 


Brand Idenity


The website only have 3 main navigations to take the user straight to the menu and not get distracted by other background information. 

The App

Simple and quick navigation to create the perfect rice dish for you. ​